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Wella Professionals Ultimate Repair - Shampoo 250ml
Wella Professionals Ultimate Repair - Shampoo 250ml
Wella Professionals Ultimate Repair - Shampoo 250ml
Wella Professionals Ultimate Repair - Shampoo 250ml
Wella Professionals Ultimate Repair - Shampoo 250ml
Wella Professionals Ultimate Repair - Shampoo 250ml
Wella Professionals Ultimate Repair - Shampoo 250ml

Wella Professionals Ultimate Repair - Shampoo 250ml

Wella Professionals Ultimate Repair - Shampoo 250ml

$32.95

(3,718 reviews)

Wella Professionals Ultimate Repair Shampoo is the perfect solution for those struggling with damaged hair. This rich cream formula is designed to provide a thorough cleanse while delivering essential nourishment to your locks. With each wash, you’ll notice a remarkable transformation as your hair becomes stronger, smoother, and more radiant. Say goodbye to dull, lifeless strands and hello to a revitalised mane that shines with health. What sets this shampoo apart is its innovative Metal Purifier technology, which works to detoxify your hair by removing impurities that can weigh it down. This gentle yet effective cleansing action helps to rebuild hair that has suffered from heat styling and chemical treatments. You can trust Wella Professionals to bring your hair back to life, making it feel soft and manageable. Incorporating Wella Professionals Ultimate Repair Shampoo into your hair care routine means investing in the long-term health of your hair. With consistent use, you’ll enjoy the benefits of enhanced shine and improved texture. Treat your hair to the care it deserves and experience the joy of beautifully restored locks that look and feel fabulous.

Wella Professionals Ultimate Repair Shampoo is the perfect solution for those struggling with damaged hair. This rich cream formula is designed to provide a thorough cleanse while delivering essential nourishment to your locks. With each wash, you’ll notice a remarkable transformation as your hair becomes stronger, smoother, and more radiant. Say goodbye to dull, lifeless strands and hello to a revitalised mane that shines with health. What sets this shampoo apart is its innovative Metal Purifier technology, which works to detoxify your hair by removing impurities that can weigh it down. This gentle yet effective cleansing action helps to rebuild hair that has suffered from heat styling and chemical treatments. You can trust Wella Professionals to bring your hair back to life, making it feel soft and manageable. Incorporating Wella Professionals Ultimate Repair Shampoo into your hair care routine means investing in the long-term health of your hair. With consistent use, you’ll enjoy the benefits of enhanced shine and improved texture. Treat your hair to the care it deserves and experience the joy of beautifully restored locks that look and feel fabulous.

(3,718 reviews)

Wella Professionals Ultimate Repair Shampoo is the perfect solution for those struggling with damaged hair. This rich cream formula is designed to provide a thorough cleanse while delivering essential nourishment to your locks. With each wash, you’ll notice a remarkable transformation as your hair becomes stronger, smoother, and more radiant. Say goodbye to dull, lifeless strands and hello to a revitalised mane that shines with health. What sets this shampoo apart is its innovative Metal Purifier technology, which works to detoxify your hair by removing impurities that can weigh it down. This gentle yet effective cleansing action helps to rebuild hair that has suffered from heat styling and chemical treatments. You can trust Wella Professionals to bring your hair back to life, making it feel soft and manageable. Incorporating Wella Professionals Ultimate Repair Shampoo into your hair care routine means investing in the long-term health of your hair. With consistent use, you’ll enjoy the benefits of enhanced shine and improved texture. Treat your hair to the care it deserves and experience the joy of beautifully restored locks that look and feel fabulous.

Wella Professionals Ultimate Repair Shampoo is the perfect solution for those struggling with damaged hair. This rich cream formula is designed to provide a thorough cleanse while delivering essential nourishment to your locks. With each wash, you’ll notice a remarkable transformation as your hair becomes stronger, smoother, and more radiant. Say goodbye to dull, lifeless strands and hello to a revitalised mane that shines with health. What sets this shampoo apart is its innovative Metal Purifier technology, which works to detoxify your hair by removing impurities that can weigh it down. This gentle yet effective cleansing action helps to rebuild hair that has suffered from heat styling and chemical treatments. You can trust Wella Professionals to bring your hair back to life, making it feel soft and manageable. Incorporating Wella Professionals Ultimate Repair Shampoo into your hair care routine means investing in the long-term health of your hair. With consistent use, you’ll enjoy the benefits of enhanced shine and improved texture. Treat your hair to the care it deserves and experience the joy of beautifully restored locks that look and feel fabulous.

$32.95 - $56.00

in 34 offers

The lowest price for Wella Professionals Ultimate Repair - Shampoo 250ml right now is $32.95 at Beautopia Hair & Beauty, compared across 34 retailers.

The all-time low was $6.17 on 25 Nov 2025 — today's price is 434% above the lowest ever. It has been notably cheaper before — worth setting a price alert.

Prices last updated 12 Oct 2026.

Size:

50 ml
100 ml
8.4 oz
1000 ml

Price comparison

Price data powered by pricesAPI.io

Last updated at 12/10/2026 01:46:37

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=amazon.com.au&sz=64Amazon.com.au

$49.38

Wella Professionals ULTIMATE REPAIR, For Damaged Hair, Luxury Hair Care Regimen, Intense Repair and Nourishment, Suitable for All Hair Types - SHAMPOO

Free delivery

Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

https://www.google.com/s2/favicons?domain=beautopia.com.au&sz=64Beautopia Hair & Beauty

$32.95

Wella Ultimate Repair Shampoo 250ml Haircare

Delivery $9.95

https://www.google.com/s2/favicons?domain=barberbazaar.com.au&sz=64barberbazaar.com.au

$32.95

Wella Ultimate Repair Cleanse | Restore Hair Health | Salon Formula

Free delivery between 15–21 Oct

https://www.google.com/s2/favicons?domain=turnleys.com.au&sz=64Turnleys Hair

$32.95

Wella Ultimate Repair Shampoo 250ml

https://www.google.com/s2/favicons?domain=sshairbeauty.com.au&sz=64SS Hair and Beauty

$33.95

Ultimate Repair Shampoo 250ml

Free delivery

https://www.google.com/s2/favicons?domain=everythinghairandbeauty.com.au&sz=64everythinghairandbeauty.com.au

$34.90

Wella Professionals Ultimate Repair Shampoo Step 1 - 250ml

Delivery between Wed – Fri $12.95

https://www.google.com/s2/favicons?domain=bsalonsupplies.com.au&sz=64Budget Salon Supplies

$34.99

Wella Professionals Ultimate Repair Shampoo 250ml

Delivery between 15–23 Oct $10

https://www.google.com/s2/favicons?domain=bellezza.com.au&sz=64Bellezza Australia

$35.95

Wella Ultimate Repair Shampoo 250ml | Bellezza

Delivery between 14–26 Oct $12.95

https://www.google.com/s2/favicons?domain=salonwarehouse.com.au&sz=64Salon Warehouse

$35.95

Wella Professionals Ultimate Repair Shampoo 250ml

Delivery between 19–20 Oct $12

https://www.google.com/s2/favicons?domain=uhbeauty.com.au&sz=64Unlimited Hair & Beauty Supplies

$35.95

Wella Professionals Ultimate Repair Shampoo 250ml

Delivery between 14–19 Oct $9.95

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

7 August 2024jessica.d

originally posted on influenster.com

Left my hair super shines, cleans and smelling absolutely incredible. With naturally curly hair I was worried I wouldn’t be able to get my curls as well as I normally do. I was really impressed with the quality of this shampoo. It cleans, freshens and works great on my hair type. I used for looking instructions and was really impressed with the lather. It bubbles up great. No squeaky feeling left once rinsed which I normally find. The bottle was a pleasant surprise with its screw top. Great little detail and shows the quality. Very easy to wash out and no residue was left. My hair felt stronger, healthier and now has its amazing shine to it again. The only think I noticed more than my other products was it stripped my hair dye out more. I’m a blue haired girl and ... MoreLeft my hair super shines, cleans and smelling absolutely incredible. With naturally curly hair I was worried I wouldn’t be able to get my curls as well as I normally do. I was really impressed with the quality of this shampoo. It cleans, freshens and works great on my hair type. I used for looking instructions and was really impressed with the lather. It bubbles up great. No squeaky feeling left once rinsed which I normally find. The bottle was a pleasant surprise with its screw top. Great little detail and shows the quality. Very easy to wash out and no residue was left. My hair felt stronger, healthier and now has its amazing shine to it again. The only think I noticed more than my other products was it stripped my hair dye out more. I’m a blue haired girl and this wasn’t the best at keeping my dye locked in. This is my reason for only 4 stars

Average Experience
5 March 2024Alisa

originally posted on ulta.com

I've been using the Wella Professional Ultimate Repair Shampoo for the last few weeks, and I have mixed feelings. It feels like it strengthened my hair, but it was still really frizzy and felt a little dry. The best parts I loved were that it pumped some good volume into my hair, and the shine is out-of-this-world!! I noticed the first time I used it there wasn't much lather, but every time after it made a nice, big lather! It smells so good, and I even got a few compliments from my family! I didn't love that it seemed to make my hair frizzy, and all the little hairs stuck straight up! I had to use another product to smooth it out. Also not a huge deal, but I didn't care for the twist off, removable cap. I didn't have a place to set it down in my shower so I had to ... MoreI've been using the Wella Professional Ultimate Repair Shampoo for the last few weeks, and I have mixed feelings. It feels like it strengthened my hair, but it was still really frizzy and felt a little dry. The best parts I loved were that it pumped some good volume into my hair, and the shine is out-of-this-world!! I noticed the first time I used it there wasn't much lather, but every time after it made a nice, big lather! It smells so good, and I even got a few compliments from my family! I didn't love that it seemed to make my hair frizzy, and all the little hairs stuck straight up! I had to use another product to smooth it out. Also not a huge deal, but I didn't care for the twist off, removable cap. I didn't have a place to set it down in my shower so I had to hold it and pour shampoo in the same hand. I also feel like it dried my scalp out - I itched my head more and had a few flakes a day after showering. Either way, this shampoo seemed to work well, but I still prefer my other shampoo. It's definitely worth trying if you need some extra volume or shine!

Experience with the Wella Ultimate Repair line
19 June 2023Brigitte

originally posted on haar-shop.ch

I have very fine and straight hair, which I started coloring when I was 15. When I was 20, I had my hair permed, but at most once a year. When I was 40, I started to style my hair with a curling iron and used a lot of volumizing hairspray. This made my hair look thicker and fuller and I always had a neat hairstyle.All the hairspray made my hair quite sticky and I combed it with a detangling brush every time.Now I came home after an 8-day cruise and as I hadn't washed my hair during this time, it was very sticky.With my normal shampoo "Fructis Schadenlöscher" they were still sticky even after 4 washes.Now I have washed my hair once with the Ultimate Repair shampoo from Wella and the stickiness was almost gone. Let's see how it looks tomorrow, whether I have to ... MoreI have very fine and straight hair, which I started coloring when I was 15. When I was 20, I had my hair permed, but at most once a year. When I was 40, I started to style my hair with a curling iron and used a lot of volumizing hairspray. This made my hair look thicker and fuller and I always had a neat hairstyle.All the hairspray made my hair quite sticky and I combed it with a detangling brush every time.Now I came home after an 8-day cruise and as I hadn't washed my hair during this time, it was very sticky.With my normal shampoo "Fructis Schadenlöscher" they were still sticky even after 4 washes.Now I have washed my hair once with the Ultimate Repair shampoo from Wella and the stickiness was almost gone. Let's see how it looks tomorrow, whether I have to shampoo again or can apply the conditioner.I applied the shampoo to the sticky areas of dry hair and rinsed it out. Then I applied the conditioner and rinsed it out.I then sprayed the Miracle Hair Rescue into towel-dried hair and combed it through with the detangling brush. I then sprayed the Protective Leaf-In and blow-dried the hair. It now feels smooth and strong. The only downside so far: the waves from my perm are no longer visible.Once I've slept on it, my hair looks greasy and stringy and doesn't shine. I feel the urgent need to wash it.But first I'm going to try to add volume to my hair with the Glem Vital volumizing mousse from Schwarzkopf and then style my hair as usual with the curling iron and the volumizing hairsprays.The hairstyle wasn't as airy and voluminous as usual, but the result wasn't too bad. However, after an hour the hairstyle fell apart completely.Conclusion:The Wella Ultimate Repair line is not suitable for my hair.

Specification

ChoicesCruelty Free
ChoicesVegan
Hair TextureFine
Hair TextureMedium
Hair TextureCoarse

Price comparison

Updated 3 days ago
Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=amazon.com.au&sz=64
Amazon.com.au

$49.38

Wella Professionals ULTIMATE REPAIR, For Damaged Hair, Luxury Hair Care Regimen, Intense Repair and Nourishment, Suitable for All Hair Types - SHAMPOO

Free delivery

Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

https://www.google.com/s2/favicons?domain=beautopia.com.au&sz=64
Beautopia Hair & Beauty

$32.95

Wella Ultimate Repair Shampoo 250ml Haircare

Delivery $9.95

https://www.google.com/s2/favicons?domain=barberbazaar.com.au&sz=64
barberbazaar.com.au

$32.95

Wella Ultimate Repair Cleanse | Restore Hair Health | Salon Formula

Free delivery between 15–21 Oct

https://www.google.com/s2/favicons?domain=turnleys.com.au&sz=64
Turnleys Hair

$32.95

Wella Ultimate Repair Shampoo 250ml

https://www.google.com/s2/favicons?domain=sshairbeauty.com.au&sz=64
SS Hair and Beauty

$33.95

Ultimate Repair Shampoo 250ml

Free delivery

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

7 August 2024

Left my hair super shines, cleans and smelling absolutely incredible. With naturally curly hair I was worried I wouldn’t be able to get my curls as well as I normally do. I was really impressed with the quality of this shampoo. It cleans, freshens and works great on my hair type. I used for looking instructions and was really impressed with the lather. It bubbles up great. No squeaky feeling left once rinsed which I normally find. The bottle was a pleasant surprise with its screw top. Great little detail and shows the quality. Very easy to wash out and no residue was left. My hair felt stronger, healthier and now has its amazing shine to it again. The only think I noticed more than my other products was it stripped my hair dye out more. I’m a blue haired girl and ... MoreLeft my hair super shines, cleans and smelling absolutely incredible. With naturally curly hair I was worried I wouldn’t be able to get my curls as well as I normally do. I was really impressed with the quality of this shampoo. It cleans, freshens and works great on my hair type. I used for looking instructions and was really impressed with the lather. It bubbles up great. No squeaky feeling left once rinsed which I normally find. The bottle was a pleasant surprise with its screw top. Great little detail and shows the quality. Very easy to wash out and no residue was left. My hair felt stronger, healthier and now has its amazing shine to it again. The only think I noticed more than my other products was it stripped my hair dye out more. I’m a blue haired girl and this wasn’t the best at keeping my dye locked in. This is my reason for only 4 stars

jessica.d originally posted on influenster.com
Average Experience
5 March 2024

I've been using the Wella Professional Ultimate Repair Shampoo for the last few weeks, and I have mixed feelings. It feels like it strengthened my hair, but it was still really frizzy and felt a little dry. The best parts I loved were that it pumped some good volume into my hair, and the shine is out-of-this-world!! I noticed the first time I used it there wasn't much lather, but every time after it made a nice, big lather! It smells so good, and I even got a few compliments from my family! I didn't love that it seemed to make my hair frizzy, and all the little hairs stuck straight up! I had to use another product to smooth it out. Also not a huge deal, but I didn't care for the twist off, removable cap. I didn't have a place to set it down in my shower so I had to ... MoreI've been using the Wella Professional Ultimate Repair Shampoo for the last few weeks, and I have mixed feelings. It feels like it strengthened my hair, but it was still really frizzy and felt a little dry. The best parts I loved were that it pumped some good volume into my hair, and the shine is out-of-this-world!! I noticed the first time I used it there wasn't much lather, but every time after it made a nice, big lather! It smells so good, and I even got a few compliments from my family! I didn't love that it seemed to make my hair frizzy, and all the little hairs stuck straight up! I had to use another product to smooth it out. Also not a huge deal, but I didn't care for the twist off, removable cap. I didn't have a place to set it down in my shower so I had to hold it and pour shampoo in the same hand. I also feel like it dried my scalp out - I itched my head more and had a few flakes a day after showering. Either way, this shampoo seemed to work well, but I still prefer my other shampoo. It's definitely worth trying if you need some extra volume or shine!

Alisa originally posted on ulta.com
Experience with the Wella Ultimate Repair line
19 June 2023

I have very fine and straight hair, which I started coloring when I was 15. When I was 20, I had my hair permed, but at most once a year. When I was 40, I started to style my hair with a curling iron and used a lot of volumizing hairspray. This made my hair look thicker and fuller and I always had a neat hairstyle.All the hairspray made my hair quite sticky and I combed it with a detangling brush every time.Now I came home after an 8-day cruise and as I hadn't washed my hair during this time, it was very sticky.With my normal shampoo "Fructis Schadenlöscher" they were still sticky even after 4 washes.Now I have washed my hair once with the Ultimate Repair shampoo from Wella and the stickiness was almost gone. Let's see how it looks tomorrow, whether I have to ... MoreI have very fine and straight hair, which I started coloring when I was 15. When I was 20, I had my hair permed, but at most once a year. When I was 40, I started to style my hair with a curling iron and used a lot of volumizing hairspray. This made my hair look thicker and fuller and I always had a neat hairstyle.All the hairspray made my hair quite sticky and I combed it with a detangling brush every time.Now I came home after an 8-day cruise and as I hadn't washed my hair during this time, it was very sticky.With my normal shampoo "Fructis Schadenlöscher" they were still sticky even after 4 washes.Now I have washed my hair once with the Ultimate Repair shampoo from Wella and the stickiness was almost gone. Let's see how it looks tomorrow, whether I have to shampoo again or can apply the conditioner.I applied the shampoo to the sticky areas of dry hair and rinsed it out. Then I applied the conditioner and rinsed it out.I then sprayed the Miracle Hair Rescue into towel-dried hair and combed it through with the detangling brush. I then sprayed the Protective Leaf-In and blow-dried the hair. It now feels smooth and strong. The only downside so far: the waves from my perm are no longer visible.Once I've slept on it, my hair looks greasy and stringy and doesn't shine. I feel the urgent need to wash it.But first I'm going to try to add volume to my hair with the Glem Vital volumizing mousse from Schwarzkopf and then style my hair as usual with the curling iron and the volumizing hairsprays.The hairstyle wasn't as airy and voluminous as usual, but the result wasn't too bad. However, after an hour the hairstyle fell apart completely.Conclusion:The Wella Ultimate Repair line is not suitable for my hair.

Brigitte originally posted on haar-shop.ch
Good but not amazing
25 February 2024

Having hit my mid 30s I started noticing that some of my hair was thinning. I usually have really thick and pretty curly hair, but lately it's been thinning. Tried this out and generally I think it helped repair my hair some where it's not as thin, but it's not as noticeable as I would like. The product lathers up great and cleans my hair really well (significantly better than the bargain brand I typically use). I don't need much to get a full clean, and my wife says she enjoys the product as well. The smell is nice but not overpowering and generally the price is what I would expect for the product. While it's a little smaller of a bottle than I expected, the amount I need to clean makes the price digestible. Overall I enjoyed the product and would use it again and ... MoreHaving hit my mid 30s I started noticing that some of my hair was thinning. I usually have really thick and pretty curly hair, but lately it's been thinning. Tried this out and generally I think it helped repair my hair some where it's not as thin, but it's not as noticeable as I would like. The product lathers up great and cleans my hair really well (significantly better than the bargain brand I typically use). I don't need much to get a full clean, and my wife says she enjoys the product as well. The smell is nice but not overpowering and generally the price is what I would expect for the product. While it's a little smaller of a bottle than I expected, the amount I need to clean makes the price digestible. Overall I enjoyed the product and would use it again and would absolutely recommend it to friends and family.

Josh P originally posted on ulta.com
I love it!
4 December 2023

I was searching for an effective shampoo for my oily and overworked hair and the Ultimate Repair Shampoo by Wella perfectly met my expectations. This shampoo has a nice fresh scent, moisturizes nicely, and keeps my hair clean for a few days. Light formula works perfect for overworked hair with a lot of styling product buildup without overwaiting my hair. This shampoo has made a huge difference in the texture of my hair. After just a few uses, I noticed a significant improvement in the overall health and strength of my hair. It feels smoother, looks shinier, and breakage is noticeably reduced. Also, it is perfect for color treated hair. I got a lot of complements for my shiny, silky looking healthy hair. I like it very much and would buy it again! I received this ... MoreI was searching for an effective shampoo for my oily and overworked hair and the Ultimate Repair Shampoo by Wella perfectly met my expectations. This shampoo has a nice fresh scent, moisturizes nicely, and keeps my hair clean for a few days. Light formula works perfect for overworked hair with a lot of styling product buildup without overwaiting my hair. This shampoo has made a huge difference in the texture of my hair. After just a few uses, I noticed a significant improvement in the overall health and strength of my hair. It feels smoother, looks shinier, and breakage is noticeably reduced. Also, it is perfect for color treated hair. I got a lot of complements for my shiny, silky looking healthy hair. I like it very much and would buy it again! I received this product with a special discount in exchange for my honest opinion.

TanyaW originally posted on ulta.com
Love this product line - The Wella Repair Shampoo is AMAZING
14 December 2023

I tried all 3 steps in the Wella Ultimate Repair product line - The Ultimate Repair Shampoo, Conditioner, and the Ultimate Repair Miracle Hair Rescue leave-in treatment and all I can say is WOW! The leave-in treatment can be used once a week or more depending on your hair care needs. I started using it twice a week, now I use it once a week, but it is also amazing for detangling! I find myself styling my hair more, wearing it down instead of up and can see and feel a significant difference over the past few weeks. These products strengthened my hair, made it shiny, silky, and smooth and it is now way more manageable. The products have a nice clean scent that is not overpowering, they are safe for color-treated hair, and the Wella haircare products are formulated ... MoreI tried all 3 steps in the Wella Ultimate Repair product line - The Ultimate Repair Shampoo, Conditioner, and the Ultimate Repair Miracle Hair Rescue leave-in treatment and all I can say is WOW! The leave-in treatment can be used once a week or more depending on your hair care needs. I started using it twice a week, now I use it once a week, but it is also amazing for detangling! I find myself styling my hair more, wearing it down instead of up and can see and feel a significant difference over the past few weeks. These products strengthened my hair, made it shiny, silky, and smooth and it is now way more manageable. The products have a nice clean scent that is not overpowering, they are safe for color-treated hair, and the Wella haircare products are formulated without animal derived ingredients. I assure you these products are lightning in a bottle and will get the job done! They are definitely worth the money!

Lori originally posted on ulta.com
Not Bad...but was hoping for more
23 December 2023

The Ultimate Repair Shampoo is not bad. It lathers up well and has a light scent. I was hoping for more with this product. The size is unusually small for a shampoo 8.4 oz. The shampoo is not thick but very runny. Its easy to use a lot. For me, I like thick shampoos and a larger size considering many cost a bundle. After washing my hair it was easy to comb through and was very soft. I think the shampoo is OK for general cleansing but I wasn't really impressed. My hair is already healthy and I have no issues with damage. I have a short haircut and my hair is naturally curly unless I straighten it. After washing my hair with this shampoo, it was soft and had a light scent. I like that it has AHA and Omega 9. I would recommend the product for someone in need of ... MoreThe Ultimate Repair Shampoo is not bad. It lathers up well and has a light scent. I was hoping for more with this product. The size is unusually small for a shampoo 8.4 oz. The shampoo is not thick but very runny. Its easy to use a lot. For me, I like thick shampoos and a larger size considering many cost a bundle. After washing my hair it was easy to comb through and was very soft. I think the shampoo is OK for general cleansing but I wasn't really impressed. My hair is already healthy and I have no issues with damage. I have a short haircut and my hair is naturally curly unless I straighten it. After washing my hair with this shampoo, it was soft and had a light scent. I like that it has AHA and Omega 9. I would recommend the product for someone in need of repairing damaged hair as the product is intended to correct that.

Nevada221 originally posted on ulta.com
Not fantastic, not terrible
27 December 2023

I have used this Wella Ultimate Repair Shampoo several times now and I feel like it's just ok. The bottle itself is smaller, but I do like the insert that controls the amount that you pour out, since it's professional shampoo and more costly. I have long, fine, wavy, color treated hair that tends towards frizz. I feel like maybe l'd experience more benefits when using the shampoo with the matching conditioner and freatment. only need a nickel size amount or so to lather my scalp. It rinses cleanly and leaves my hair clean but not too squeaky or stripped. The fragrance is somewhat generic to me, but agreeable. Overall | like the product and don't have any negative opinions of it, but also don't feel overly enthusiastic about it either. I can't tell if it is repairing ... MoreI have used this Wella Ultimate Repair Shampoo several times now and I feel like it's just ok. The bottle itself is smaller, but I do like the insert that controls the amount that you pour out, since it's professional shampoo and more costly. I have long, fine, wavy, color treated hair that tends towards frizz. I feel like maybe l'd experience more benefits when using the shampoo with the matching conditioner and freatment. only need a nickel size amount or so to lather my scalp. It rinses cleanly and leaves my hair clean but not too squeaky or stripped. The fragrance is somewhat generic to me, but agreeable. Overall | like the product and don't have any negative opinions of it, but also don't feel overly enthusiastic about it either. I can't tell if it is repairing my hair, but hopefully it is making a difference. I will continue to use, and would recommend as I don't see anything overtly negative.

Melissa originally posted on ulta.com
Softer hair
18 December 2023

Wella Professionals ULTIMATE REPAIR Shampoo has floral scent which isn't overpowering. It doesn't give too much lather but cleanse hair and scalp well. It has reduced my dandruff just with one wash. It contains AHA and Omega-9 for repairing, moisturizing and strengthening hair. I have dry long curly hair and this shampoo made my hair super smooth and nice, almost to the point of not needing conditioner. Hair feels hydrated which lasts long. My hair doesn't feel brittle anymore and my split-end has reduced, also there is less breakage. It doesn't help with keeping my curls but definitely makes hair bouncy and adds volume. My hair stylist has also recommended Wella product to me once. So far I like this product. I received this product with a special discount in ... MoreWella Professionals ULTIMATE REPAIR Shampoo has floral scent which isn't overpowering. It doesn't give too much lather but cleanse hair and scalp well. It has reduced my dandruff just with one wash. It contains AHA and Omega-9 for repairing, moisturizing and strengthening hair. I have dry long curly hair and this shampoo made my hair super smooth and nice, almost to the point of not needing conditioner. Hair feels hydrated which lasts long. My hair doesn't feel brittle anymore and my split-end has reduced, also there is less breakage. It doesn't help with keeping my curls but definitely makes hair bouncy and adds volume. My hair stylist has also recommended Wella product to me once. So far I like this product. I received this product with a special discount in exchange for my honest opinion.

Anjali originally posted on ulta.com
Wow
28 November 2023

This is my first time using any Wella Product. I got the ultimate shampoo and when I received it, I was blown away by how small it was for the price but that thought went away from the moment I started using the product. You don't have to use a lot of this product at all and it lathers well. A little goes a very long way and I can see this lasting longer than other shampoos that have bigger volume/quantity. It's the first shampoo that I've used where I literally just use a pea size amount and it's all that I need! And I do have long hair.The smell is great and I love how it makes my hair feel so moisturized, strong and silky and even when I wash it off, my hair feels the same. I would definitely recommend this product. I have already bought the conditioner now and ... MoreThis is my first time using any Wella Product. I got the ultimate shampoo and when I received it, I was blown away by how small it was for the price but that thought went away from the moment I started using the product. You don't have to use a lot of this product at all and it lathers well. A little goes a very long way and I can see this lasting longer than other shampoos that have bigger volume/quantity. It's the first shampoo that I've used where I literally just use a pea size amount and it's all that I need! And I do have long hair.The smell is great and I love how it makes my hair feel so moisturized, strong and silky and even when I wash it off, my hair feels the same. I would definitely recommend this product. I have already bought the conditioner now and would continue using this.

Kim originally posted on ulta.com

Specification

ChoicesCruelty Free
ChoicesVegan
Hair TextureFine
Hair TextureMedium
Hair TextureCoarse

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