Colgate Max White Purple Reveal whitening toothpaste Clinically proven to remove surface stains and instantly reveal whiter teeth in just one use. Colgate's first purple toothpaste to instantly correct yellow tones with a temporary whitening effect using optic colour-correcting technology that allows purple to cancel yellow. Colgate flouride toothpaste protects against cavities, when you use it for two minutes, twice a day, every day. This whitening toothpaste is enamel safe for daily use. 75 ml.
Colgate Max White Purple Reveal whitening toothpaste Clinically proven to remove surface stains and instantly reveal whiter teeth in just one use. Colgate's first purple toothpaste to instantly correct yellow tones with a temporary whitening effect using optic colour-correcting technology that allows purple to cancel yellow. Colgate flouride toothpaste protects against cavities, when you use it for two minutes, twice a day, every day. This whitening toothpaste is enamel safe for daily use. 75 ml.
in 3 offers
The lowest price for Colgate Max White Purple Reveal Whitening Toothpaste 75ml right now is $15.06 at British Food Wholesalers, compared across 3 retailers.
The all-time low was $10.69 on 23 Nov 2024 — today's price is 41% above the lowest ever. It has been notably cheaper before — worth setting a price alert.
Prices last updated 9 Sept 2026.
Colgate Max White Purple Reveal Whitening Toothpaste 75ml
Colgate Max White Purple Reveal whitening toothpaste Clinically proven to remove surface stains and instantly reveal whiter teeth in just one use. Colgate's first purple toothpaste to instantly correct yellow tones with a temporary whitening effect using optic colour-correcting technology that allows purple to cancel yellow. Colgate flouride toothpaste protects against cavities, when you use it for two minutes, twice a day, every day. This whitening toothpaste is enamel safe for daily use. 75 ml.
Colgate Max White Purple Reveal whitening toothpaste Clinically proven to remove surface stains and instantly reveal whiter teeth in just one use. Colgate's first purple toothpaste to instantly correct yellow tones with a temporary whitening effect using optic colour-correcting technology that allows purple to cancel yellow. Colgate flouride toothpaste protects against cavities, when you use it for two minutes, twice a day, every day. This whitening toothpaste is enamel safe for daily use. 75 ml.
Last updated at 09/09/2026 20:51:09
Colgate Max White Purple Toothpaste 75ml
Delivery $15.62
Colgate Max White Purple Toothpaste 75ml
Delivery $15.62
Colgate Max White Purple Toothpaste 75ml
Delivery $15.62
originally posted on colgate.co.uk
The mouthwash tasted lovely. I liked the colour of it, it was almost like a sea blue colour. I have used all of it up but I can't say that it provides exceptional results, unless my gums are sorer than most. I have VERY sensitive gums, and this mouthwash didn't irritate them, however it didn't take the soreness away either. It did freshen my breath however, and my mouth felt lovely and clean after use. I just don't think it's strong enough for people that experience extreme gum sensitivity, like I do.It kept my mouth and my teeth healthy. The aftertaste was lovely. It was easy to use and the bottle made it easy to pour out without accidently spilling any of it. That was a bonus, a good bottle design.I did like this mouthwash but it wasn't anything special. I ... MoreThe mouthwash tasted lovely. I liked the colour of it, it was almost like a sea blue colour. I have used all of it up but I can't say that it provides exceptional results, unless my gums are sorer than most. I have VERY sensitive gums, and this mouthwash didn't irritate them, however it didn't take the soreness away either. It did freshen my breath however, and my mouth felt lovely and clean after use. I just don't think it's strong enough for people that experience extreme gum sensitivity, like I do.It kept my mouth and my teeth healthy. The aftertaste was lovely. It was easy to use and the bottle made it easy to pour out without accidently spilling any of it. That was a bonus, a good bottle design.I did like this mouthwash but it wasn't anything special. I wouldn't buy it if I seen it on sale for full price, perhaps if it was on offer or something. It just didn't heal my gums, and they are really sore at the moment. I could have done with this working!I will stick to my usual!
originally posted on colgate.co.uk
I absolutely love this mouthwash. I typically never use a mouthwash with alcohol because the ones with mouthwash hurt the inside of my mouth quite a bit. Due to this I find it hard to find a mouthwash which actually makes my mouth feel cleaner/better by using it. This is that mouthwash and it honestly makes my mouth, teeth, gums and tongue feel very clean for hours after using it. The mouthwash has started to make my gums look and feel a lot healthier too which perfect. I spent a couple days with my mother and I also got her to use it. She was amazed with how well it works and both of us agree it’s the best mouthwash we have ever used. I would definitely recommend it to anyone and everyone. I can genuinely say that I am converted to using this mouthwash from here on ... MoreI absolutely love this mouthwash. I typically never use a mouthwash with alcohol because the ones with mouthwash hurt the inside of my mouth quite a bit. Due to this I find it hard to find a mouthwash which actually makes my mouth feel cleaner/better by using it. This is that mouthwash and it honestly makes my mouth, teeth, gums and tongue feel very clean for hours after using it. The mouthwash has started to make my gums look and feel a lot healthier too which perfect. I spent a couple days with my mother and I also got her to use it. She was amazed with how well it works and both of us agree it’s the best mouthwash we have ever used. I would definitely recommend it to anyone and everyone. I can genuinely say that I am converted to using this mouthwash from here on out and I have a strong suspicion that I will be using this mouthwash from here on out.
originally posted on colgate.co.uk
This toothpaste is great for brightening your smile and giving your teeth a temporary whitening effect! I used twice a day and really noticed a difference after use. I have numerous small stains on my teeth and whilst this toothpaste didn’t lift the stains, it overall made my teeth whiter which I was pleased with. The effect is temporary so if you want a more permanent teeth whitening this isn’t the toothpaste for you. I personally prefer this toothpaste over teeth whitening as, it’s cheaper, and if you brush your teeth with this toothpaste regularly, it does almost feel permanent!My only critiques are that it doesn’t seem to really work on stains and it does have a strong blueish pigment which can discolour around your mouth a little if you don’t check before you ... MoreThis toothpaste is great for brightening your smile and giving your teeth a temporary whitening effect! I used twice a day and really noticed a difference after use. I have numerous small stains on my teeth and whilst this toothpaste didn’t lift the stains, it overall made my teeth whiter which I was pleased with. The effect is temporary so if you want a more permanent teeth whitening this isn’t the toothpaste for you. I personally prefer this toothpaste over teeth whitening as, it’s cheaper, and if you brush your teeth with this toothpaste regularly, it does almost feel permanent!My only critiques are that it doesn’t seem to really work on stains and it does have a strong blueish pigment which can discolour around your mouth a little if you don’t check before you leave the bathroom and wash it off properly!Otherwise this is a great toothpaste and I greatly recommend to anyone who is looking for an easy teeth whitening fix.
Colgate Max White Purple Toothpaste 75ml
Delivery $15.62
Colgate Max White Purple Toothpaste 75ml
Delivery $15.62
Colgate Max White Purple Toothpaste 75ml
Delivery $15.62
The mouthwash tasted lovely. I liked the colour of it, it was almost like a sea blue colour. I have used all of it up but I can't say that it provides exceptional results, unless my gums are sorer than most. I have VERY sensitive gums, and this mouthwash didn't irritate them, however it didn't take the soreness away either. It did freshen my breath however, and my mouth felt lovely and clean after use. I just don't think it's strong enough for people that experience extreme gum sensitivity, like I do.It kept my mouth and my teeth healthy. The aftertaste was lovely. It was easy to use and the bottle made it easy to pour out without accidently spilling any of it. That was a bonus, a good bottle design.I did like this mouthwash but it wasn't anything special. I ... MoreThe mouthwash tasted lovely. I liked the colour of it, it was almost like a sea blue colour. I have used all of it up but I can't say that it provides exceptional results, unless my gums are sorer than most. I have VERY sensitive gums, and this mouthwash didn't irritate them, however it didn't take the soreness away either. It did freshen my breath however, and my mouth felt lovely and clean after use. I just don't think it's strong enough for people that experience extreme gum sensitivity, like I do.It kept my mouth and my teeth healthy. The aftertaste was lovely. It was easy to use and the bottle made it easy to pour out without accidently spilling any of it. That was a bonus, a good bottle design.I did like this mouthwash but it wasn't anything special. I wouldn't buy it if I seen it on sale for full price, perhaps if it was on offer or something. It just didn't heal my gums, and they are really sore at the moment. I could have done with this working!I will stick to my usual!
I absolutely love this mouthwash. I typically never use a mouthwash with alcohol because the ones with mouthwash hurt the inside of my mouth quite a bit. Due to this I find it hard to find a mouthwash which actually makes my mouth feel cleaner/better by using it. This is that mouthwash and it honestly makes my mouth, teeth, gums and tongue feel very clean for hours after using it. The mouthwash has started to make my gums look and feel a lot healthier too which perfect. I spent a couple days with my mother and I also got her to use it. She was amazed with how well it works and both of us agree it’s the best mouthwash we have ever used. I would definitely recommend it to anyone and everyone. I can genuinely say that I am converted to using this mouthwash from here on ... MoreI absolutely love this mouthwash. I typically never use a mouthwash with alcohol because the ones with mouthwash hurt the inside of my mouth quite a bit. Due to this I find it hard to find a mouthwash which actually makes my mouth feel cleaner/better by using it. This is that mouthwash and it honestly makes my mouth, teeth, gums and tongue feel very clean for hours after using it. The mouthwash has started to make my gums look and feel a lot healthier too which perfect. I spent a couple days with my mother and I also got her to use it. She was amazed with how well it works and both of us agree it’s the best mouthwash we have ever used. I would definitely recommend it to anyone and everyone. I can genuinely say that I am converted to using this mouthwash from here on out and I have a strong suspicion that I will be using this mouthwash from here on out.
This toothpaste is great for brightening your smile and giving your teeth a temporary whitening effect! I used twice a day and really noticed a difference after use. I have numerous small stains on my teeth and whilst this toothpaste didn’t lift the stains, it overall made my teeth whiter which I was pleased with. The effect is temporary so if you want a more permanent teeth whitening this isn’t the toothpaste for you. I personally prefer this toothpaste over teeth whitening as, it’s cheaper, and if you brush your teeth with this toothpaste regularly, it does almost feel permanent!My only critiques are that it doesn’t seem to really work on stains and it does have a strong blueish pigment which can discolour around your mouth a little if you don’t check before you ... MoreThis toothpaste is great for brightening your smile and giving your teeth a temporary whitening effect! I used twice a day and really noticed a difference after use. I have numerous small stains on my teeth and whilst this toothpaste didn’t lift the stains, it overall made my teeth whiter which I was pleased with. The effect is temporary so if you want a more permanent teeth whitening this isn’t the toothpaste for you. I personally prefer this toothpaste over teeth whitening as, it’s cheaper, and if you brush your teeth with this toothpaste regularly, it does almost feel permanent!My only critiques are that it doesn’t seem to really work on stains and it does have a strong blueish pigment which can discolour around your mouth a little if you don’t check before you leave the bathroom and wash it off properly!Otherwise this is a great toothpaste and I greatly recommend to anyone who is looking for an easy teeth whitening fix.
Colgate Max White Purple Reveal is an odd product. It leaves your teeth clean and whiter than before, but the method of getting there is slightly weird. Firstly, the toothpaste itself looks like Barney the Dinosaur met an unfortunate end in a blender; not a problem, I've used coloured toothpastes before and I expected the normal white foam while brushing. However, when the toothpaste foams up it's blue, like something from a Sci-Fi alien movie, which was unexpected. The toothpaste then dyes areas of plaque in your mouth that you've not cleaned fully. Remember this, and check before you finish brushing or you'll have dark blue marks at your gumline. If you check first you can clean these off and get extra-clean and whitened teeth.All this to say that the toothpaste ... MoreColgate Max White Purple Reveal is an odd product. It leaves your teeth clean and whiter than before, but the method of getting there is slightly weird. Firstly, the toothpaste itself looks like Barney the Dinosaur met an unfortunate end in a blender; not a problem, I've used coloured toothpastes before and I expected the normal white foam while brushing. However, when the toothpaste foams up it's blue, like something from a Sci-Fi alien movie, which was unexpected. The toothpaste then dyes areas of plaque in your mouth that you've not cleaned fully. Remember this, and check before you finish brushing or you'll have dark blue marks at your gumline. If you check first you can clean these off and get extra-clean and whitened teeth.All this to say that the toothpaste works really really well once you get used to it, but the first few tries are very strange.
Colgate Max White Purple Reveal Instant Teeth Whitening Toothpaste provides an effective and refreshing oral care experience. The unique formula works swiftly to visibly whiten teeth, leaving a noticeable difference after just a few uses. The purple reveal technology adds an element of excitement, making the teeth-whitening process engaging. Additionally, the toothpaste maintains a minty freshness, contributing to an overall clean feeling. While individual results may vary, this product is a solid choice for those seeking a reliable and efficient teeth-whitening solution.
I was intrigued when I received my parcel containing the Colgate Periogard mouthwash. I haven’t seen it before, but I do normally use Colgate products.It was nicely packaged and comes in a sturdy bottle. It states extra gum care on the bottle so I was keen to give it a try.After just one use of this mouthwash I was hooked. It leaves you feeling like you’ve just had your teeth cleaned and polished at the dentist. When you swill it around your mouth it actually feels like it’s cleaning your teeth. The taste wasn’t too over powering. My teeth felt super smooth and clean. After using it for over a week I honestly feel like my teeth look a lot better- less stained and brighter. Will definitely be purchasing this mouthwash in the future. A great addition to my dental ... MoreI was intrigued when I received my parcel containing the Colgate Periogard mouthwash. I haven’t seen it before, but I do normally use Colgate products.It was nicely packaged and comes in a sturdy bottle. It states extra gum care on the bottle so I was keen to give it a try.After just one use of this mouthwash I was hooked. It leaves you feeling like you’ve just had your teeth cleaned and polished at the dentist. When you swill it around your mouth it actually feels like it’s cleaning your teeth. The taste wasn’t too over powering. My teeth felt super smooth and clean. After using it for over a week I honestly feel like my teeth look a lot better- less stained and brighter. Will definitely be purchasing this mouthwash in the future. A great addition to my dental hygiene products.
Received this toothpaste to trial. Its purple in colour but froths to a blue foam when brushing. The blue colour does "stain" the sink or counter tops. It does wipe down if you clean starught away so doesnt actually stains, but u suspect it would if left. It tastes bice, not too strong just pleasant. It's a bit like the mouthwash you get at the dentist. The purple colour is supposed to make teeth whiter by masking surface stains. I don't think it was that effective on my teeth and didn't notice that much difference after 2 weeks of using it, however I don't smoke and regularly brush my teeth anyway so maybe I don't have the staining to start with. As a toothpaste it's perfect and I would by it again, depending on price. All in all, 7/10.
I've been buying whitening toothpastes for years now and I have paid ridiculous prices thinking that they must be the best, due to innovation and science in getting them on the market, when I saw this on the shelf it made me laugh that it's theory is based on what a purple shampoo does to blonde hair, to neutralise yellow. well I'm a blonde and purple shampoo had worked on my hair, so I had to give it a try.. my teeth are naturally a clean shade of white even as I've gotten older they have not changed much, so I was intrigued to see if this toothpaste was going to give me the wow factor.After 3 months of using this I can truthfully reveal that I think after years of searching I've found the perfect toothpaste! I personally prefer to use an electric toothbrush in ... MoreI've been buying whitening toothpastes for years now and I have paid ridiculous prices thinking that they must be the best, due to innovation and science in getting them on the market, when I saw this on the shelf it made me laugh that it's theory is based on what a purple shampoo does to blonde hair, to neutralise yellow. well I'm a blonde and purple shampoo had worked on my hair, so I had to give it a try.. my teeth are naturally a clean shade of white even as I've gotten older they have not changed much, so I was intrigued to see if this toothpaste was going to give me the wow factor.After 3 months of using this I can truthfully reveal that I think after years of searching I've found the perfect toothpaste! I personally prefer to use an electric toothbrush in the morning and a manual one at night, this paste works well with both, purple with soft bluey flecks and a fresh minty taste but with no burning sensation or sensitivity issues or dry mouth afterwards. I also use an alcohol free mouthwash twice a day. The proof is most definitely when you meet up with friends who you haven't met in a few months and they ask you if you're had your teeth professionally whitened? The Selfies taken on a Sunny Winters afternoon showed my teeth were worthy of a broad smile the whitest that they had looked in 25 years !!! I didn't get paid to leave this and I Never bother writing reviews but for anyone looking to buy a Toothpaste that is an all rounder, keeping your teeth Healthy and white then give this a go! You won't be disappointed, it's blown me away
Fantastic, product was very pleasantly surprised. Have used other products like this before smoker. I’m concerned about yellowing of my teeth. I thought maybe that the colour technology may be just a new gimmick however, from first use the effect was very noticeable and my teeth seemed multiple shades lighter and whiter, it’s become very popular in our household with the whole family using it and I do not think we will be using any other brand of toothpaste or type in the future. Have been using now for two weeks and I’m still impressed with the daily results. The taste texture flavour are all very pleasant. Finally, just like to say that I highly recommend this product and would give it five stars all day.
The toothpaste is purple, however, once you use it it stains your mouth a whole bright blue colour which was quite a surprise upon first use. I have to be real, I drink lots of tea, which causes my teeth to stain quite a bit, but this toothpaste seems to remove that slight yellowing you'd get from everyday drinking/eating, which is quite good. It's quite convenient as you don't need to spend extra time using similar whitening products as this does the job whilst also cleaning your teeth like regular toothpaste. Would buy it again, and I would probably use it instead of my current toothpaste from now on.
