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W7 - HD Foundation Early Tan 12 Hours 30ml
W7 - HD Foundation Early Tan 12 Hours 30ml
W7 - HD Foundation Early Tan 12 Hours 30ml
W7 - HD Foundation Early Tan 12 Hours 30ml
W7 - HD Foundation Early Tan 12 Hours 30ml
W7 - HD Foundation Early Tan 12 Hours 30ml
W7 - HD Foundation Early Tan 12 Hours 30ml
W7 - HD Foundation Early Tan 12 Hours 30ml

W7 - HD Foundation Early Tan 12 Hours 30ml

$3.49

(570 reviews)

The W7 HD Foundation 30ml by W7 is a high-definition liquid foundation designed to provide a flawless, natural-looking finish. This lightweight formula is perfect for everyday wear, offering buildable coverage that seamlessly blends into the skin. Suitable for all skin types, the W7 HD Foundation ensures a smooth, even complexion without feeling heavy or cakey. Enriched with skin-loving ingredients, this foundation not only enhances your natural beauty but also cares for your skin throughout the day. The W7 HD Foundation is available in a range of shades, catering to various skin tones and undertones, ensuring a perfect match for everyone. Its long-lasting formula ensures that your makeup stays fresh and vibrant from morning to night, making it an excellent choice for both casual outings and special occasions. The W7 HD Foundation 30ml is easy to apply, whether you prefer using a brush, sponge, or your fingertips. Its blendable texture allows for a customised level of coverage, from sheer to full, depending on your preference. This foundation is also designed to minimise the appearance of pores and fine lines, giving your skin a smooth, airbrushed look. Packaged in a convenient 30ml bottle, the W7 HD Foundation is perfect for on-the-go touch-ups and fits easily into any makeup bag. Experience the confidence of a flawless complexion with the W7 HD Foundation, a reliable choice for those seeking a natural, polished look.

The W7 HD Foundation 30ml by W7 is a high-definition liquid foundation designed to provide a flawless, natural-looking finish. This lightweight formula is perfect for everyday wear, offering buildable coverage that seamlessly blends into the skin. Suitable for all skin types, the W7 HD Foundation ensures a smooth, even complexion without feeling heavy or cakey. Enriched with skin-loving ingredients, this foundation not only enhances your natural beauty but also cares for your skin throughout the day. The W7 HD Foundation is available in a range of shades, catering to various skin tones and undertones, ensuring a perfect match for everyone. Its long-lasting formula ensures that your makeup stays fresh and vibrant from morning to night, making it an excellent choice for both casual outings and special occasions. The W7 HD Foundation 30ml is easy to apply, whether you prefer using a brush, sponge, or your fingertips. Its blendable texture allows for a customised level of coverage, from sheer to full, depending on your preference. This foundation is also designed to minimise the appearance of pores and fine lines, giving your skin a smooth, airbrushed look. Packaged in a convenient 30ml bottle, the W7 HD Foundation is perfect for on-the-go touch-ups and fits easily into any makeup bag. Experience the confidence of a flawless complexion with the W7 HD Foundation, a reliable choice for those seeking a natural, polished look.

W7 - HD Foundation Early Tan 12 Hours 30ml

(570 reviews)

The W7 HD Foundation 30ml by W7 is a high-definition liquid foundation designed to provide a flawless, natural-looking finish. This lightweight formula is perfect for everyday wear, offering buildable coverage that seamlessly blends into the skin. Suitable for all skin types, the W7 HD Foundation ensures a smooth, even complexion without feeling heavy or cakey. Enriched with skin-loving ingredients, this foundation not only enhances your natural beauty but also cares for your skin throughout the day. The W7 HD Foundation is available in a range of shades, catering to various skin tones and undertones, ensuring a perfect match for everyone. Its long-lasting formula ensures that your makeup stays fresh and vibrant from morning to night, making it an excellent choice for both casual outings and special occasions. The W7 HD Foundation 30ml is easy to apply, whether you prefer using a brush, sponge, or your fingertips. Its blendable texture allows for a customised level of coverage, from sheer to full, depending on your preference. This foundation is also designed to minimise the appearance of pores and fine lines, giving your skin a smooth, airbrushed look. Packaged in a convenient 30ml bottle, the W7 HD Foundation is perfect for on-the-go touch-ups and fits easily into any makeup bag. Experience the confidence of a flawless complexion with the W7 HD Foundation, a reliable choice for those seeking a natural, polished look.

The W7 HD Foundation 30ml by W7 is a high-definition liquid foundation designed to provide a flawless, natural-looking finish. This lightweight formula is perfect for everyday wear, offering buildable coverage that seamlessly blends into the skin. Suitable for all skin types, the W7 HD Foundation ensures a smooth, even complexion without feeling heavy or cakey. Enriched with skin-loving ingredients, this foundation not only enhances your natural beauty but also cares for your skin throughout the day. The W7 HD Foundation is available in a range of shades, catering to various skin tones and undertones, ensuring a perfect match for everyone. Its long-lasting formula ensures that your makeup stays fresh and vibrant from morning to night, making it an excellent choice for both casual outings and special occasions. The W7 HD Foundation 30ml is easy to apply, whether you prefer using a brush, sponge, or your fingertips. Its blendable texture allows for a customised level of coverage, from sheer to full, depending on your preference. This foundation is also designed to minimise the appearance of pores and fine lines, giving your skin a smooth, airbrushed look. Packaged in a convenient 30ml bottle, the W7 HD Foundation is perfect for on-the-go touch-ups and fits easily into any makeup bag. Experience the confidence of a flawless complexion with the W7 HD Foundation, a reliable choice for those seeking a natural, polished look.

$3.49 - $26.00

in 3 offers

The lowest price for W7 - HD Foundation Early Tan 12 Hours 30ml right now is $3.49 at Chemist Warehouse, compared across 3 retailers.

The all-time low was $2.99 on 7 June 2023 — today's price is 17% above the lowest ever. That's a little above the best price we've seen.

Prices last updated 9 Sept 2026.

Price comparison

Price data powered by pricesAPI.io

Last updated at 09/09/2026 10:08:52

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=chemistwarehouse.com.au&sz=64Chemist Warehouse

$3.49

W7 HD Foundation Natural Tan

Delivery between Thu – Fri $9.99

https://www.google.com/s2/favicons?domain=ebay.com.au&sz=64eBay.com.au

$11.50

W7 - Hd High Definition 12 Hour Foundation - Natural Tan 30ml No Box

Delivery $12

Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

https://www.google.com/s2/favicons?domain=u-buy.com.au&sz=64Ubuy Australia

$26.00

W7 HD Foundation - Oil-Free Liquid Foundation for Poreless, Matte Medium Coverage - 30ml (Early Tan)

Delivery between 13–17 Sept $35.88

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

A foundation everyone should talk about.
23 July 2021Leannda S.

originally posted on w7makeup.co.uk

This foundation is literally the best. It’s long lasting with a Matt finish. It also has a lovely range of shades to suit all skin tones. I didn’t think it would be this amazing due to the small price and not seeing everyone talking about it. But they’re deffo missing out. It should be a foundation everyone talks about. Great coverage, goes onto the skin seamlessly with a beauty blender. I’m glad I took a chance. You won’t be disappointed.

As good as designer brands.
29 September 2021Stacey W.

originally posted on w7makeup.co.uk

I was a bit hesitant buying this foundation as its so cheap! And because I have quite bad acne I was worried about the product making my skin worse as I normally go for high end foundation. Anyway I caved in and thought i could just use it for work. It's now my foundation for every use! As I said above i have quite bad acne so I like a foundation which gives full coverage. The application of this foundation does not feel at all flakey nor cakey, and its buildable, which is good as when my skin is having bad days I can layer this foundation for the best coverage. I find its better applied with a brush over a sponge.I ordered from w7 website and had to completely guess my shade, I went for buff and I was so impressed with how well it matched my skin shade just from ... MoreI was a bit hesitant buying this foundation as its so cheap! And because I have quite bad acne I was worried about the product making my skin worse as I normally go for high end foundation. Anyway I caved in and thought i could just use it for work. It's now my foundation for every use! As I said above i have quite bad acne so I like a foundation which gives full coverage. The application of this foundation does not feel at all flakey nor cakey, and its buildable, which is good as when my skin is having bad days I can layer this foundation for the best coverage. I find its better applied with a brush over a sponge.I ordered from w7 website and had to completely guess my shade, I went for buff and I was so impressed with how well it matched my skin shade just from complete guess. The pictures shown for skin shades are pretty good.I am now on my 2nd bottle of this foundation, and most importantly the price is much better than the normal £38 I spend on designer foundation.I can't wait to try other w7 products. I think I'm going to become a little obsessed.

Fantastic foundation! Great coverage. Glides
26 April 2023Sophie O.

originally posted on w7makeup.co.uk

Fantastic foundation! Great coverage. Glides onto skin so well. Brilliant shades for fair skin too. Love it!

Specification

Dimensions3 × 12 × 3 cm
FormulationLiquid
Hazardous GoodsNo
RangesHd Foundation

Price comparison

Updated about 6 hours ago
Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=chemistwarehouse.com.au&sz=64
Chemist Warehouse

$3.49

W7 HD Foundation Natural Tan

Delivery between Thu – Fri $9.99

https://www.google.com/s2/favicons?domain=ebay.com.au&sz=64
eBay.com.au

$11.50

W7 - Hd High Definition 12 Hour Foundation - Natural Tan 30ml No Box

Delivery $12

Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

https://www.google.com/s2/favicons?domain=u-buy.com.au&sz=64
Ubuy Australia

$26.00

W7 HD Foundation - Oil-Free Liquid Foundation for Poreless, Matte Medium Coverage - 30ml (Early Tan)

Delivery between 13–17 Sept $35.88

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

A foundation everyone should talk about.
23 July 2021

This foundation is literally the best. It’s long lasting with a Matt finish. It also has a lovely range of shades to suit all skin tones. I didn’t think it would be this amazing due to the small price and not seeing everyone talking about it. But they’re deffo missing out. It should be a foundation everyone talks about. Great coverage, goes onto the skin seamlessly with a beauty blender. I’m glad I took a chance. You won’t be disappointed.

Leannda S. originally posted on w7makeup.co.uk
As good as designer brands.
29 September 2021

I was a bit hesitant buying this foundation as its so cheap! And because I have quite bad acne I was worried about the product making my skin worse as I normally go for high end foundation. Anyway I caved in and thought i could just use it for work. It's now my foundation for every use! As I said above i have quite bad acne so I like a foundation which gives full coverage. The application of this foundation does not feel at all flakey nor cakey, and its buildable, which is good as when my skin is having bad days I can layer this foundation for the best coverage. I find its better applied with a brush over a sponge.I ordered from w7 website and had to completely guess my shade, I went for buff and I was so impressed with how well it matched my skin shade just from ... MoreI was a bit hesitant buying this foundation as its so cheap! And because I have quite bad acne I was worried about the product making my skin worse as I normally go for high end foundation. Anyway I caved in and thought i could just use it for work. It's now my foundation for every use! As I said above i have quite bad acne so I like a foundation which gives full coverage. The application of this foundation does not feel at all flakey nor cakey, and its buildable, which is good as when my skin is having bad days I can layer this foundation for the best coverage. I find its better applied with a brush over a sponge.I ordered from w7 website and had to completely guess my shade, I went for buff and I was so impressed with how well it matched my skin shade just from complete guess. The pictures shown for skin shades are pretty good.I am now on my 2nd bottle of this foundation, and most importantly the price is much better than the normal £38 I spend on designer foundation.I can't wait to try other w7 products. I think I'm going to become a little obsessed.

Stacey W. originally posted on w7makeup.co.uk
Fantastic foundation! Great coverage. Glides
26 April 2023

Fantastic foundation! Great coverage. Glides onto skin so well. Brilliant shades for fair skin too. Love it!

Sophie O. originally posted on w7makeup.co.uk
Fantastic product. Ordered wrong shade though
28 February 2023

I have to give 5* because I've used this foundation for a couple of years now. It's a great product at an affordable price. I use to buy creme brulee but decided I wanted to have a different shade higher so I picked sand beige which is totally the wrong match for myself now. Wish I'd stuck with the creme brulee overall it's great to wear all day long and you only need a small amounts

Crystel K. originally posted on w7makeup.co.uk
Great foundation without the normal horrid yellow undertones
28 February 2022

A great foundation- first time I have found one paler than I am!The pinkish undertone is a nice contrast to the yellow/orange that I normally end up with (I no longer look like a less-healthy trump!). It has excellent coverage (though you can still see a hint of freckle), and blends easily. It also lasts a good period of time, though you may want to touch it up if heading straight out after work, or you get caught in heavy rain!

Alexandra G. originally posted on w7makeup.co.uk
I always struggle finding foundation,
26 July 2022

I always struggle finding foundation, even expensive ones, that suit my skin. But HD foundation in shade Buff is brilliant. It is my perfect shade, it goes on easily and smoothly, it feels comfortable on my skin and it lasts all day. I will definitely be sticking with this foundation

Brigitte P. originally posted on w7makeup.co.uk
I love the quality of
23 December 2022

I love the quality of the packaging. Its quite a thick foundation and I like to mix it with another foundation for a custom colour. On its own I found it oxidised a bit so the colour was a shade or 2 darker when left on my face for a bit so the colour match is a bit off. It's fairly light coverage too. Overall its not bad and I have used it a fair bit but only mixed with something else.

Sara J. originally posted on w7makeup.co.uk
I love this foundation. There
22 June 2021

I love this foundation. There is really good coverage in it. It is natural and doesn’t feel heavy on the skin. It is great value. It lasts all day long. I use to spend over 60 euro on my foundation. The only thing it doesn’t have is sun screen. Excellent product. Ruth.

Ruth H. originally posted on w7makeup.co.uk
Shockingly good
4 May 2023

I’m shocked at how good this foundation is. I bought it to try and wasn’t expecting much as it was £4 but it’s better than some of my high end foundations. It’s smooth and doesn’t cling to dry patches at all, full coverage and a really nice consistency. Will definitely continue buying as my everyday foundation

Loliapox31 originally posted on boots.com
Unbelievably impressive
15 February 2023

I had to write a review because I am blown away by this foundation. I'm 44 so my skin has change massively throughout the years and I've really struggled to find a foundation that was right for my skin texture. I am blown away by this foundation. It certainly is long wearing (even without a finishing powder, in fact, I've even stopped using the powder on top because the coverage and wearability is so good) it feels light on my face in fact it doesn't feel like I have foundation on. I've combined it with the HD concealer. Extremely happy convert to this foundation. Thank you. I use buff, which is the perfect shade for my skin tone, I apply with a beauty blender and finishing spray.

Christina originally posted on w7makeup.co.uk

Specification

Dimensions3 × 12 × 3 cm
FormulationLiquid
Hazardous GoodsNo
RangesHd Foundation