The iconic polo shirt embodies a chic casualness and lightness that is uniquely American, and has evolved into a cool cultural symbol worn by everyone from movie stars and presidents to athletes and artists. For Ralph Lauren, the polo shirt is what the Swoosh is for Nike, what Mickey Mouse is for Disney, or what the Empire State Building is for New York. It is the hallmark of the company he founded fifty years ago. Whether worn classically with a turned-up collar in a preppy style, open and relaxed, or elegantly under a suit jacket, the polo shirt embodies the optimism and confidence of American style. A keen observer of culture and style once stated that the shirt is the most democratic of all garments, as ubiquitous as a pair of jeans. The book showcases a gallery of iconic stars and celebrities from the realms of fashion, sports, politics, film, art, music, and even the royal family – from Leonardo DiCaprio and Spike Lee to Bill Clinton and Prince Harry, from Q-Tip and Pharrell to Venus Williams and Barry Bonds – as well as everyday people from around the world who have made the polo shirt their personal canvas for self-expression. It offers a fascinating insight into the enduring cultural coolness of a wardrobe classic. Additionally, it includes over 200 pages showcasing the entire range of colors, styles, and fits in which the shirt has been produced over its more than fifty-year history. From classic white to the faded polo, from striped polos to collaborations with the US Olympics, US Open, and Wimbledon Championship – this comprehensive catalog of polo styles is a collector's dream. To celebrate the many colors of the polo shirt, the cover of the book is offered in six different classic colors.