Pop-Tarts Frosted S'mores toaster pastries are a delicious treat to look forward to. Jump-start your day with a gooey chocolate and marshmallow-flavored filling encased in a crumbly pastry crust and topped with decadent frosting. A quick and tasty anytime snack for the whole family Kellogg's Pop-Tarts toaster pastries are an ideal companion for lunch boxes after-school snacks and busy On-The-Go moments. Just pop them in your toaster for a for a warm golden crust or enjoy them right out of the pouch with a glass of ice-cold milk. In 1906 W.K. Kellogg founded the Kellogg Company in Battle Creek Michigan. Kellogg was strongly dedicated to nutrition health and valueand for more than 100 years his commitment to excellence has guided the company. As the first company to fortify its cereals and create boxes that offer prizes coupons and games Kellogg has historically been a leader in industry innovation and marketing. Today as a top producer of cereal and convenience foods Kellogg is a company that you can always rely on for high quality and great taste.