L'Oreal Paris Preference Hair Colour 3.12 Intense Cool Dark Brown
L'Oréal Paris Préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% Grey Coverage. Discover the unique shades of Préférence with light-reflecing dyes for a more luminous colour. The translucent gel formula, associated with the new shine oil, gives your hair a colour with luminous reflects and intensifies the natural nuances of your hair colour. The Shine Protect Conditioner is enriched with a UV filter and Vitamin E to preserve your shine for up to 8 weeks of radiant colour.
L'Oréal Paris Préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% Grey Coverage. Discover the unique shades of Préférence with light-reflecing dyes for a more luminous colour. The translucent gel formula, associated with the new shine oil, gives your hair a colour with luminous reflects and intensifies the natural nuances of your hair colour. The Shine Protect Conditioner is enriched with a UV filter and Vitamin E to preserve your shine for up to 8 weeks of radiant colour.
L'Oréal Paris Préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% Grey Coverage. Discover the unique shades of Préférence with light-reflecing dyes for a more luminous colour. The translucent gel formula, associated with the new shine oil, gives your hair a colour with luminous reflects and intensifies the natural nuances of your hair colour. The Shine Protect Conditioner is enriched with a UV filter and Vitamin E to preserve your shine for up to 8 weeks of radiant colour.
L'Oréal Paris Préférence gives you bold, luminous colour full of reflects, that lasts up to 8 weeks. 100% Grey Coverage. Discover the unique shades of Préférence with light-reflecing dyes for a more luminous colour. The translucent gel formula, associated with the new shine oil, gives your hair a colour with luminous reflects and intensifies the natural nuances of your hair colour. The Shine Protect Conditioner is enriched with a UV filter and Vitamin E to preserve your shine for up to 8 weeks of radiant colour.
in 35 offers
The lowest price for L'Oreal Paris Preference Hair Colour 3.12 Intense Cool Dark Brown right now is $13.99 at Amazon.com.au, compared across 21 retailers.
The all-time low was $9.60 on 3 Sept 2023 — today's price is 46% above the lowest ever. It has been notably cheaper before — worth setting a price alert.
Prices last updated 2 Nov 2026.
Last updated at 02/11/2026 11:54:53
L'Oreal Paris Préférence Permanent Hair Colour - 3.12 Intense Cool Dark Brown (Intense, Fade-Defy
Free delivery
Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!
L'Oreal Paris Preference Toronto 3.12 Intense Cool Dark Brown
Delivery between Tue – Wed $9.99
L'Oreal Paris Hair Dye Preference Toronto 3.12A Intense Cool Dark Brown | Chemist Warehouse
Next-day delivery $5.99
L'Oreal Paris Preference Toronto 3.12 Intense Cool Dark Brown
Delivery $15.24
Loreal L'Oreal Preference Permanent Hair Colour 3.12 Intense Cool Dark Brown
Free delivery between Wed – Thu
L'oreal Preference Permanent Hair Colour 3.12 Intense Cool Dark Brown
Delivery $10.99
Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!
L'Oreal Paris Preference Permanent Hair Colour - 3.12 Toronto (Intense Cool Dark Brown)
Delivery $10.99
L'Oreal Paris Preference Permanent Hair Colour - 3.12 Toronto (Intense Cool Dark Brown)
Delivery $10.99
L'Oreal Paris Preference Permanent Hair Colour - 3.12 Toronto (Intense Cool Dark Brown)
Delivery $10.99
L'Oréal Paris Preference 3.12 Intense Cool Dark Brown
Delivery $10.99
originally posted on brands.co.nz
Tried this colour for the first time and absolutely love it. A great brand
originally posted on chemistwarehouse.com.au
Also love the conditioner and the colour extender that were part of the package... you keep using them until you have to dye again. Fantastic value.
originally posted on chemistwarehouse.com.au
Doesn’t leave my hair feeling dry like so hair dyes! The colour is so rich & vibrant too!
| Ingredients | |
| Ingredients | Colourant Gel: AQUA /WATER - TRIDECETH-2 CARBOXAMIDE MEA - PROPYLENE GLYCOL - HEXYLENE GLYCOL - PEG-2 OLEAMINE - POLYGLYCERYL-4 OLEYL ETHER - OLEYL ALCOHOL - ALCOHOL DENAT. - AMMONIUM HYDROXIDE - POLYGLYCERYL-2 OLEYL ETHER - OLEIC ACID - SODIUM DIETHYLAMINOPROPYL COCOASPARTAMIDE - TOLUENE-2,5-DIAMINE - 2,4-DIAMINOPHENOXYETHANOL HCL - m-AMINOPHENOL - 2-AMINO-3-HYDROXYPYRIDINE - SODIUM METABISULFITE - THIOGLYCERIN - AMMONIUM ACETATE - 2-METHYLRESORCINOL - N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE - RESORCINOL - EDTA - ERYTHORBIC ACID - PARFUM / FRAGRANCE Developer Cream AQUA / WATER - HYDROGEN PEROXIDE - CETEARYL ALCOHOL - SODIUM SALICYLATE - TRIDECETH-2 CARBOXAMIDE MEA - PHOSPHORIC ACID - CETEARETH-25 - TETRASODIUM ETIDRONATE - TETRASODIUM PYROPHOSPHATE - GLYCERIN. Shine Protect Condtioner AQUA /WATER - TRIDECETH-2 CARBOXAMIDE MEA - PROPYLENE GLYCOL - HEXYLENE GLYCOL - PEG-2 OLEAMINE - POLYGLYCERYL-4 OLEYL ETHER - OLEYL ALCOHOL - ALCOHOL DENAT. - POLYGLYCERYL-2 OLEYL ETHER - AMMONIUM HYDROXIDE - OLEIC ACID - SODIUM DIETHYLAMINOPROPYL COCOASPARTAMIDE - p-PHENYLENEDIAMINE - 2,4-DIAMINOPHENOXYETHANOL HCL - m-AMINOPHENOL - HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL - AMMONIUM ACETATE - AMMONIUM THIOLACTATE - N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE - RESORCINOL - EDTA - ERYTHORBIC ACID - PARFUM / FRAGRANCE. Shine Oil PPG-5-CETETH-20 - HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL - PARFUM / FRAGRANCE - COCOS NUCIFERA OIL / COCONUT OIL - TOCOPHEROL - CAMELLIA OLEIFERA SEED OIL Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use. |
| Packaging | |
| Product Packaging | Box |
L'Oreal Paris Préférence Permanent Hair Colour - 3.12 Intense Cool Dark Brown (Intense, Fade-Defy
Free delivery
Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!
L'Oreal Paris Preference Toronto 3.12 Intense Cool Dark Brown
Delivery between Tue – Wed $9.99
L'Oreal Paris Hair Dye Preference Toronto 3.12A Intense Cool Dark Brown | Chemist Warehouse
Next-day delivery $5.99
L'Oreal Paris Preference Toronto 3.12 Intense Cool Dark Brown
Delivery $15.24
Loreal L'Oreal Preference Permanent Hair Colour 3.12 Intense Cool Dark Brown
Free delivery between Wed – Thu
Tried this colour for the first time and absolutely love it. A great brand
Also love the conditioner and the colour extender that were part of the package... you keep using them until you have to dye again. Fantastic value.
Doesn’t leave my hair feeling dry like so hair dyes! The colour is so rich & vibrant too!
Nice color … prefer to buy fr grey coverage( dark hair). Left garneir 5.1 for this
Omg i dont know what was in this but my god was it strong i had to remove myself several times from bathroom whilst having it on my head omg so potent!!! Never buying again shame cos the colour is beautiful
| Ingredients | |
| Ingredients | Colourant Gel: AQUA /WATER - TRIDECETH-2 CARBOXAMIDE MEA - PROPYLENE GLYCOL - HEXYLENE GLYCOL - PEG-2 OLEAMINE - POLYGLYCERYL-4 OLEYL ETHER - OLEYL ALCOHOL - ALCOHOL DENAT. - AMMONIUM HYDROXIDE - POLYGLYCERYL-2 OLEYL ETHER - OLEIC ACID - SODIUM DIETHYLAMINOPROPYL COCOASPARTAMIDE - TOLUENE-2,5-DIAMINE - 2,4-DIAMINOPHENOXYETHANOL HCL - m-AMINOPHENOL - 2-AMINO-3-HYDROXYPYRIDINE - SODIUM METABISULFITE - THIOGLYCERIN - AMMONIUM ACETATE - 2-METHYLRESORCINOL - N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE - RESORCINOL - EDTA - ERYTHORBIC ACID - PARFUM / FRAGRANCE Developer Cream AQUA / WATER - HYDROGEN PEROXIDE - CETEARYL ALCOHOL - SODIUM SALICYLATE - TRIDECETH-2 CARBOXAMIDE MEA - PHOSPHORIC ACID - CETEARETH-25 - TETRASODIUM ETIDRONATE - TETRASODIUM PYROPHOSPHATE - GLYCERIN. Shine Protect Condtioner AQUA /WATER - TRIDECETH-2 CARBOXAMIDE MEA - PROPYLENE GLYCOL - HEXYLENE GLYCOL - PEG-2 OLEAMINE - POLYGLYCERYL-4 OLEYL ETHER - OLEYL ALCOHOL - ALCOHOL DENAT. - POLYGLYCERYL-2 OLEYL ETHER - AMMONIUM HYDROXIDE - OLEIC ACID - SODIUM DIETHYLAMINOPROPYL COCOASPARTAMIDE - p-PHENYLENEDIAMINE - 2,4-DIAMINOPHENOXYETHANOL HCL - m-AMINOPHENOL - HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL - AMMONIUM ACETATE - AMMONIUM THIOLACTATE - N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE - RESORCINOL - EDTA - ERYTHORBIC ACID - PARFUM / FRAGRANCE. Shine Oil PPG-5-CETETH-20 - HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL - PARFUM / FRAGRANCE - COCOS NUCIFERA OIL / COCONUT OIL - TOCOPHEROL - CAMELLIA OLEIFERA SEED OIL Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use. |
| Packaging | |
| Product Packaging | Box |
