907X & CFV 100C | HASSELBLAD Official Store – Hasselblad EU
907X & CFV 100C | HASSELBLAD Official Store – Hasselblad EU
in 1 offers
The lowest price for Hasselblad 907X 50C Mirrorless Medium Format Digital Camera Body right now is $11,099.00 at Georges Cameras.
The all-time low was $5,782.22 on 10 May 2026 — today's price is 92% above the lowest ever. It has been notably cheaper before — worth setting a price alert.
Prices last updated 31 Oct 2026.
Hasselblad 907X 50C Mirrorless Medium Format Digital Camera Body
907X & CFV 100C | HASSELBLAD Official Store – Hasselblad EU
907X & CFV 100C | HASSELBLAD Official Store – Hasselblad EU
Last updated at 31/10/2026 09:49:41
Hasselblad 907X 50C Medium Format Mirrorless Camera
Delivery $9.90
originally posted on adorama.com
I am impressed with 907X! I ordered it with the XCD 45P lens, the control grip and an extra battery. I took the time to study the on-line manual along with using the camera. It has paid off in helping me use the system for what it is designed for... A slower, more deliberate approach to photographing life around me.If you are interested in purchasing this camera, I recommend buying the 45P lens, the control grip and an extra battery. This is a great starter set. I find the lens quite sharp and easy to use. The control grip really helps speed up changing camera settings when walking around. And you will need the extra battery....battery life is shorter than what I am used to in other camera systems.
originally posted on bhphotovideo.com
The Hasselblad 907x with the CFV II 50C digital back is a beautiful piece of equipment. It is impeccable in its design and the minimalism of the package is incredible. The digital back is compatible with my 503CXI medium format film body, which gives it a second life as I can now easily shoot with my old V-series lenses too.However, it’s not all roses and rainbows. The system has its quirks too, and there are things you should keep in mind as you migrate towards a digital “medium format” system.1. Hasselblad’ s medium format digital sensor is not the typical 6x6 size that you expect from 120 film. The sensor is produces a 4:3 aspect ratio. As a result, you should expect a different “crop factor” compared to 35mm “full frame” focal lengths. On 6x6 medium format ... MoreThe Hasselblad 907x with the CFV II 50C digital back is a beautiful piece of equipment. It is impeccable in its design and the minimalism of the package is incredible. The digital back is compatible with my 503CXI medium format film body, which gives it a second life as I can now easily shoot with my old V-series lenses too.However, it’s not all roses and rainbows. The system has its quirks too, and there are things you should keep in mind as you migrate towards a digital “medium format” system.1. Hasselblad’ s medium format digital sensor is not the typical 6x6 size that you expect from 120 film. The sensor is produces a 4:3 aspect ratio. As a result, you should expect a different “crop factor” compared to 35mm “full frame” focal lengths. On 6x6 medium format film, you usually get a 0.5 “crop factor” (i.e. 80mm focal length on medium format film gives you a “35mm full frame” equivalence of a normal view 50mm focal length) whereas on this sensor size, you’ll get a 0.79 “crop factor” (i.e. 80mm focal length gives you “full frame” equivalence of ~63mm focal length). Factor that into your lens choices and selection.2. Because the sensor doesn’t give you the same 6x6 size as a medium format film negative, you also have to compose your shots differently if you’re using this digital back with a medium format film body (e.g. V-series system). As you look through the waist-level finder on the film body, you’ll see the full 6x6 composition, but the CFV II 50c sensor only captures a portion of the viewfinder image. Out of the box, they give a focusing screen mask that you can apply onto the ground glass focusing screen. But I’m not about to stick some adhesive sticker to my focusing screen! The focusing screen alone is $300! I’m not about to put a sticker on it! It would be great if Hasselblad provided the digital focusing screen in the box too, rather than selling it as a separate accessory.3. The screen is surprisingly hard to see in bright sunlight. Having taken it on an outdoor shoot, it was fine to check critical focus, but don’t expect to see details in the shadows using the LCD screen. Consider tethering to a better screen with a hood / sunshade.4. Out of the box, Hasselblad has not given you a separate battery charger. Yes, they do give you a USB brick, with a high quality braided USB-C to USB-A cable, but they expect you to charge the batter directly in the body. Are you kidding me? You’re charging me $6k and you didn’t give me a separate battery charger and expect me to charge the battery using this expensive body??? Even the cheapest DSLR comes with a separate battery charge. Granted, Hasselblad has a separate 2-unit battery charger, but they sell it as a separate accessory for $185!! (Ok - fine, they might make the argument that the focusing screen is a modular component that should be sold separately...see next comment on modularity.)All that said, these were minor issues, and just things you should be aware of as you get used to using this system. It’s annoying that they nickel and dime you for accessories that should be included, but that’s the territory you get into with these incredibly expensive systems. I understand that it is a modular system. But modularity should only apply to things like the separate grip and separate optical viewfinder - not to critical components like a battery charger!However, the biggest issue and major flaw I’ve experienced with the digital back is an error that I keep getting. When handling the camera, it seems that misalignment of the CFV II 50c digital back to the 907x body might cause you to get a “error 85” when releasing the shutter and taking an exposure. This only happened to me when I was using the CFV II 50c back with the 907x body and a XCD lens. When it happens, the system goes into a critical error state, and you must shut down and reboot, and you’re completely prevented from doing anything - even accessing any of the menus. Sometimes, a reboot will fix it, but often times, I continued to receive the error until I disconnected the body and the back, and re-attached them. It seems to be an issue with the contacts between the body and the digital back, causing a critical error. This is incredibly annoying and should not be an issue with a $6k+ camera! Not sure if Hasselblad has a fix for this, or if they’re even going to bother addressing it, but they should!In conclusion, the system is absolutely beautiful to see and to hold. There are a few quirks with “digital medium format” compared to what you may be used to with medium format film. And there are things that Hasselblad should have included in the box for a $6k camera. Other than that, it’s a beautiful camera that gives life to your old V-series bodies. If you use it with XCD lenses and the 907x body, beware of the “error 85” issue and how to resolve it. I hope Hasselblad has a fix for this in the future. I still like it enough to give it 4-stars.
originally posted on bhphotovideo.com
Fantastic Camera. I currently have an Sl2, M10, and M10 Monochrome. This is a great medium format addition to my line up. Super easy to use, and you can shoot it in full auto if needed so it could be a simple point and shoot (in case your spouse or whoever wants to take some pics). Image quality (sharpness), is on par with the m10 (with a top notch m lens such as the 35 summilux). The SL2 with a apo sl prime lens will blow it away in sharpness. However, sharpness is not why I bought this camera. The rendering is beautiful, and the shooting experience is just so much fun. Its so nice to have something that makes it easier to get low to the ground, which is great for shooting dogs, cars, etc. The screen quality is fantastic. I personally didn't find the complaints of ... MoreFantastic Camera. I currently have an Sl2, M10, and M10 Monochrome. This is a great medium format addition to my line up. Super easy to use, and you can shoot it in full auto if needed so it could be a simple point and shoot (in case your spouse or whoever wants to take some pics). Image quality (sharpness), is on par with the m10 (with a top notch m lens such as the 35 summilux). The SL2 with a apo sl prime lens will blow it away in sharpness. However, sharpness is not why I bought this camera. The rendering is beautiful, and the shooting experience is just so much fun. Its so nice to have something that makes it easier to get low to the ground, which is great for shooting dogs, cars, etc. The screen quality is fantastic. I personally didn't find the complaints of slower autofocus or startup to be any issue. The camera is great without the handgrip for the 45p lens, but may want to get the grip for the larger lenses (the grip is awesome). I use Hasselblad focus for editing and the color and dynamic range are def a bit better than the leica. Further I can easily crop to 100% plus given the 50mp sensor. Overall, the best thing about this camera is the user experience.
| Brand | Hasselblad |
| Type | Mirrorless System |
| Body Only | Yes |
| Sensor Type | CMOS |
| Wireless Connectivity | Wi-Fi Enabled |
Hasselblad 907X 50C Medium Format Mirrorless Camera
Delivery $9.90
I am impressed with 907X! I ordered it with the XCD 45P lens, the control grip and an extra battery. I took the time to study the on-line manual along with using the camera. It has paid off in helping me use the system for what it is designed for... A slower, more deliberate approach to photographing life around me.If you are interested in purchasing this camera, I recommend buying the 45P lens, the control grip and an extra battery. This is a great starter set. I find the lens quite sharp and easy to use. The control grip really helps speed up changing camera settings when walking around. And you will need the extra battery....battery life is shorter than what I am used to in other camera systems.
The Hasselblad 907x with the CFV II 50C digital back is a beautiful piece of equipment. It is impeccable in its design and the minimalism of the package is incredible. The digital back is compatible with my 503CXI medium format film body, which gives it a second life as I can now easily shoot with my old V-series lenses too.However, it’s not all roses and rainbows. The system has its quirks too, and there are things you should keep in mind as you migrate towards a digital “medium format” system.1. Hasselblad’ s medium format digital sensor is not the typical 6x6 size that you expect from 120 film. The sensor is produces a 4:3 aspect ratio. As a result, you should expect a different “crop factor” compared to 35mm “full frame” focal lengths. On 6x6 medium format ... MoreThe Hasselblad 907x with the CFV II 50C digital back is a beautiful piece of equipment. It is impeccable in its design and the minimalism of the package is incredible. The digital back is compatible with my 503CXI medium format film body, which gives it a second life as I can now easily shoot with my old V-series lenses too.However, it’s not all roses and rainbows. The system has its quirks too, and there are things you should keep in mind as you migrate towards a digital “medium format” system.1. Hasselblad’ s medium format digital sensor is not the typical 6x6 size that you expect from 120 film. The sensor is produces a 4:3 aspect ratio. As a result, you should expect a different “crop factor” compared to 35mm “full frame” focal lengths. On 6x6 medium format film, you usually get a 0.5 “crop factor” (i.e. 80mm focal length on medium format film gives you a “35mm full frame” equivalence of a normal view 50mm focal length) whereas on this sensor size, you’ll get a 0.79 “crop factor” (i.e. 80mm focal length gives you “full frame” equivalence of ~63mm focal length). Factor that into your lens choices and selection.2. Because the sensor doesn’t give you the same 6x6 size as a medium format film negative, you also have to compose your shots differently if you’re using this digital back with a medium format film body (e.g. V-series system). As you look through the waist-level finder on the film body, you’ll see the full 6x6 composition, but the CFV II 50c sensor only captures a portion of the viewfinder image. Out of the box, they give a focusing screen mask that you can apply onto the ground glass focusing screen. But I’m not about to stick some adhesive sticker to my focusing screen! The focusing screen alone is $300! I’m not about to put a sticker on it! It would be great if Hasselblad provided the digital focusing screen in the box too, rather than selling it as a separate accessory.3. The screen is surprisingly hard to see in bright sunlight. Having taken it on an outdoor shoot, it was fine to check critical focus, but don’t expect to see details in the shadows using the LCD screen. Consider tethering to a better screen with a hood / sunshade.4. Out of the box, Hasselblad has not given you a separate battery charger. Yes, they do give you a USB brick, with a high quality braided USB-C to USB-A cable, but they expect you to charge the batter directly in the body. Are you kidding me? You’re charging me $6k and you didn’t give me a separate battery charger and expect me to charge the battery using this expensive body??? Even the cheapest DSLR comes with a separate battery charge. Granted, Hasselblad has a separate 2-unit battery charger, but they sell it as a separate accessory for $185!! (Ok - fine, they might make the argument that the focusing screen is a modular component that should be sold separately...see next comment on modularity.)All that said, these were minor issues, and just things you should be aware of as you get used to using this system. It’s annoying that they nickel and dime you for accessories that should be included, but that’s the territory you get into with these incredibly expensive systems. I understand that it is a modular system. But modularity should only apply to things like the separate grip and separate optical viewfinder - not to critical components like a battery charger!However, the biggest issue and major flaw I’ve experienced with the digital back is an error that I keep getting. When handling the camera, it seems that misalignment of the CFV II 50c digital back to the 907x body might cause you to get a “error 85” when releasing the shutter and taking an exposure. This only happened to me when I was using the CFV II 50c back with the 907x body and a XCD lens. When it happens, the system goes into a critical error state, and you must shut down and reboot, and you’re completely prevented from doing anything - even accessing any of the menus. Sometimes, a reboot will fix it, but often times, I continued to receive the error until I disconnected the body and the back, and re-attached them. It seems to be an issue with the contacts between the body and the digital back, causing a critical error. This is incredibly annoying and should not be an issue with a $6k+ camera! Not sure if Hasselblad has a fix for this, or if they’re even going to bother addressing it, but they should!In conclusion, the system is absolutely beautiful to see and to hold. There are a few quirks with “digital medium format” compared to what you may be used to with medium format film. And there are things that Hasselblad should have included in the box for a $6k camera. Other than that, it’s a beautiful camera that gives life to your old V-series bodies. If you use it with XCD lenses and the 907x body, beware of the “error 85” issue and how to resolve it. I hope Hasselblad has a fix for this in the future. I still like it enough to give it 4-stars.
Fantastic Camera. I currently have an Sl2, M10, and M10 Monochrome. This is a great medium format addition to my line up. Super easy to use, and you can shoot it in full auto if needed so it could be a simple point and shoot (in case your spouse or whoever wants to take some pics). Image quality (sharpness), is on par with the m10 (with a top notch m lens such as the 35 summilux). The SL2 with a apo sl prime lens will blow it away in sharpness. However, sharpness is not why I bought this camera. The rendering is beautiful, and the shooting experience is just so much fun. Its so nice to have something that makes it easier to get low to the ground, which is great for shooting dogs, cars, etc. The screen quality is fantastic. I personally didn't find the complaints of ... MoreFantastic Camera. I currently have an Sl2, M10, and M10 Monochrome. This is a great medium format addition to my line up. Super easy to use, and you can shoot it in full auto if needed so it could be a simple point and shoot (in case your spouse or whoever wants to take some pics). Image quality (sharpness), is on par with the m10 (with a top notch m lens such as the 35 summilux). The SL2 with a apo sl prime lens will blow it away in sharpness. However, sharpness is not why I bought this camera. The rendering is beautiful, and the shooting experience is just so much fun. Its so nice to have something that makes it easier to get low to the ground, which is great for shooting dogs, cars, etc. The screen quality is fantastic. I personally didn't find the complaints of slower autofocus or startup to be any issue. The camera is great without the handgrip for the 45p lens, but may want to get the grip for the larger lenses (the grip is awesome). I use Hasselblad focus for editing and the color and dynamic range are def a bit better than the leica. Further I can easily crop to 100% plus given the 50mp sensor. Overall, the best thing about this camera is the user experience.
First off, image quality is great. The sensor is older and well established on several other cameras, so no surprises there. XCD lenses are expensive but world class. In my view you will likely enjoy having a 90mm and a 55mm, but such a decision is one of the reason I suggest you rent first. I find the camera great fun to shoot with, but only stuff that doesn't move much.Another reason is that the ergonomics of shooting with a screen rather than a viewfinder may not be for everybody. Neither will the weight.Personally I prefer to ignore Phocus and process in Adobe, but YMMV. But what I'm confident you will discover is that this is not a good general purpose camera. You still need something on the order of a Nikon D850 or similar.Use in direct sun is difficult ... MoreFirst off, image quality is great. The sensor is older and well established on several other cameras, so no surprises there. XCD lenses are expensive but world class. In my view you will likely enjoy having a 90mm and a 55mm, but such a decision is one of the reason I suggest you rent first. I find the camera great fun to shoot with, but only stuff that doesn't move much.Another reason is that the ergonomics of shooting with a screen rather than a viewfinder may not be for everybody. Neither will the weight.Personally I prefer to ignore Phocus and process in Adobe, but YMMV. But what I'm confident you will discover is that this is not a good general purpose camera. You still need something on the order of a Nikon D850 or similar.Use in direct sun is difficult because the display is too dark for precise framing. Manual focus in direct sunlight is not possible, you can't see the image on the screen well enough.Two batteries may not be enough for a full day's shooting.Carrying requires folding up the screen, as it sticks out a ways, is somewhat delicate, and could be easily damaged.If you already have a V System body and lens, this is a really fun addition, but requires giving up the outstanding XCD lenses.I suggest you regard this camera as a really fun toy and not a serious camera for professional use.
There is no hot or cold shoe to mount anything.Need to use extra 3rd party bracket to mount a flash or transmitter. This defeat the purpose of small and lightweight body.Hasselblad 500cm has a mount on the side for adding a cold shoe. Why this design is not implemented for 907x ?Even the optional grip still does not have a shoe mount.There is no way to disable manual focus lens ring. Be careful on how to support the camera for not shifting the AF.Missing exposure lock AE-L button , have to use shutter button half pressed to lock.No Auto ISO in manual exposure mode.X2D has a better form, capabilities and price compared to 907x+grip+viewfinder. 907x seems to be designed for natural light user with manual focus in mind.
I have been a serious sometime professional and mostly amateur photographer for 60 years. I used the V series Hasselblad for many years and as well 4x5 view cameras and Leica....I have read the constructive criticisms about autofocus being slow. This camera is not for the point and shoot crowd or sports or other action photography (wildlife). If scenic, architectural photography, portrait photography or macrophotography are a large part of your photographic interests, this camera cannot be beat. It is designed for the contemplative photographer of old: zone system etc. The camera size is great for travel and the interface is brilliantly straight forward. I just returned from Iceland and used primarily the 40p and 135 lenses. The images and color out of the camera ... MoreI have been a serious sometime professional and mostly amateur photographer for 60 years. I used the V series Hasselblad for many years and as well 4x5 view cameras and Leica....I have read the constructive criticisms about autofocus being slow. This camera is not for the point and shoot crowd or sports or other action photography (wildlife). If scenic, architectural photography, portrait photography or macrophotography are a large part of your photographic interests, this camera cannot be beat. It is designed for the contemplative photographer of old: zone system etc. The camera size is great for travel and the interface is brilliantly straight forward. I just returned from Iceland and used primarily the 40p and 135 lenses. The images and color out of the camera were superb. You have to take the time to place the focus square and meter where they work best and the results could not be better. I took a large number of pictures hand held and a smaller number on a tripod...both produced excellent results. Dynamic range is huge. Color out of the camera could not be better. I could not have been happier with my results. If you are a photographer who has used the V system before and value a slower thoughtful approach, this camera cannot be beat. I relied mostly on the autofocus, and while slow, it was very accurate. If you are looking for action or wildlife close ups, this is not for you. If you want a great images that took some thought, you will not be disappointed,
Yes, I know I could be bias doing this review but when I say the best camera I emphasize 'for me' part.I've been using many different types and models of camera from various maker and as well different format.This camera as you already know is a medium format system. Which in general photography have a smaller market and interest compare to the 35mm or full frame/APC (In today's digital world) segments.Medium format is very different in nature, due to it makes us slower in taking our picture, more time to compose and think the best possible way on each scenery whether it's a landscape/nature/portraiture. It's not meant to be a sports or fast action photography, which you could still use it but not a very good idea to do.Now, let's talk about this camera. ... MoreYes, I know I could be bias doing this review but when I say the best camera I emphasize 'for me' part.I've been using many different types and models of camera from various maker and as well different format.This camera as you already know is a medium format system. Which in general photography have a smaller market and interest compare to the 35mm or full frame/APC (In today's digital world) segments.Medium format is very different in nature, due to it makes us slower in taking our picture, more time to compose and think the best possible way on each scenery whether it's a landscape/nature/portraiture. It's not meant to be a sports or fast action photography, which you could still use it but not a very good idea to do.Now, let's talk about this camera. I've been eyeing this camera ever since they announced back in 2019 and even I've been patient enough to follow the X series when they 1st released in 2016 but didn't make the official jump until last year when I acquired X1Dmk 1 and not long after upgraded to mk2. The interface of X series is the pinnacle of Hasselblad design which very intuitive and far ahead their competitors. Yes you can save money by getting Fuji but IMHO the simplicity of their interface save you time when you want to make adjustments,etc.It's very elegant, of of course it's a Hasselblad nevertheless. I've used Rollei before too when film is in its heyday. And I think back then more competitive when you want to give medium format a try. Nowadays, we don't have that many options in digital world. Even before Hasselblad created X series, the high price of digital medium format steered away many of medium format users from digital include me.That being said, with the birth of X series and now 907x, we medium format fans can now enjoy what it's used to be. I don't say full frame or 35mm didn't bring joy to my photography, it's rather a personal preference.You should probably already read other online reviews of this camera which enables you to use different kind of format not just medium format (large format, I'm talking here). So the flexibility of this camera is endless!If you are on the fence on getting it, try to get one on hand 1st by renting at least. I know I want this camera when I have my X1D so I don't have to learn the platform again. it's worth the penny, I know it's not cheap but neither Sony A1!
When photographing with the Hasselblad 907X, the joy is in the journey. Adorama delivered the camera on time, brand new, and sealed in a box. Setting up the camera is easy with Bernard's guidance at Hasselblad customer support. The build on it is exceptional, smaller than other medium-format cameras, and has a substantial feel to it. The Hasselblad cameras have a unique feature to shoot and view images at waist level, which is less invasive.I'm not a paid sponsor, so I'll tell you like it is. The color rendition on the Hasselblad 907X is the most accurate I've seen to date in my 50 years being a photographer.This is not an action camera like for events. This is more for doing fine art, however, I was able to hook up my Pocket Wizards and the Godox Lux Senior ... MoreWhen photographing with the Hasselblad 907X, the joy is in the journey. Adorama delivered the camera on time, brand new, and sealed in a box. Setting up the camera is easy with Bernard's guidance at Hasselblad customer support. The build on it is exceptional, smaller than other medium-format cameras, and has a substantial feel to it. The Hasselblad cameras have a unique feature to shoot and view images at waist level, which is less invasive.I'm not a paid sponsor, so I'll tell you like it is. The color rendition on the Hasselblad 907X is the most accurate I've seen to date in my 50 years being a photographer.This is not an action camera like for events. This is more for doing fine art, however, I was able to hook up my Pocket Wizards and the Godox Lux Senior flash, which produces stunning results even with movement.
I purchased the CFV II 50C digital back, and it came along with another camera body. Not interested in that. The moment I opened the box (after admiring grade A presentation where even the plastic caps are color and texture matched to the paper boxes) I mounted it to my Hasselblad 500cm. I think superb is an understatement. The sheer attention to detail, and the seamless connectivity is mind blowing. Every mechanical function is integrated with zero hesitation, producing pin sharp and gorgeously rendered photographs. Large ones at that. Fit and finish is to be expected from a company that has created history's best cameras. The CFV II is the perfect addition to the V system, flawlessly fitting into not only the workflow, but the style and ergonomics as well. I think ... MoreI purchased the CFV II 50C digital back, and it came along with another camera body. Not interested in that. The moment I opened the box (after admiring grade A presentation where even the plastic caps are color and texture matched to the paper boxes) I mounted it to my Hasselblad 500cm. I think superb is an understatement. The sheer attention to detail, and the seamless connectivity is mind blowing. Every mechanical function is integrated with zero hesitation, producing pin sharp and gorgeously rendered photographs. Large ones at that. Fit and finish is to be expected from a company that has created history's best cameras. The CFV II is the perfect addition to the V system, flawlessly fitting into not only the workflow, but the style and ergonomics as well. I think Victor would be proud. I think it is worth the high cost, I mean, we can live just fine with one kidney right? I don't miss mine...much.On the B&H end, I wanted to go with a zero problem reputable seller, I don't have tons of money, and this was a difficult and large purchase. Well, that's what happened, zero problems. It shipped quickly and arrived all in perfect order. Then again, no new camera gear ever ships quick if you catch my drift.
If you are like me and have a few older Hasselblads (500c/m, SWC, and flex body) the CFV II 50C will change everything. It fits on them and works flawlessly to give amazing color and detail in all types of situations (landscape, portraits, still life). Prints up to 30x40 (at least, maybe more but I have not tried bigger than this) are not just possible but beautiful in terms of color, detail, nuance. I rented it for a week to see how it worked (shot almost 1000 images with it), and then bought it once I experienced how powerful and well made it is. 128 GB card gives over 1000 shots in RAW+Jpg. Battery lasts a few hours, so I recommend an extra if you need it to work all day.
| Brand | Hasselblad |
| Type | Mirrorless System |
| Body Only | Yes |
| Sensor Type | CMOS |
| Wireless Connectivity | Wi-Fi Enabled |
